who we are and what we do

 

Telling your story begins with figuring out who you are — what makes you unique, and what makes your story worth telling? Then we find the right way to tell the story and the best way to connect that narrative with the right audiences. The result is simple: engaging content in the format your audiences want.

CONTENT STRATEGY

  • Create content strategies based on objectives and audiences

  • Develop engaging organic storytelling for owned and earned media

  • Transform content to share across platforms

  • Optimize content for search

EDITORIAL

  • Press releases

  • Feature articles

  • Profiles

  • Thought leadership content, including white papers and opinion/editorial pieces

  • Web content

  • Speeches

  • Editing and copyediting

  • Social media

 

About Emily

 
 

Emily Ayshford has more than 20 years experience as a journalist, science writer, editor, and content strategist. Prior to launching Concrete Communication, she was the director of strategic communications for Northwestern University’s McCormick School of Engineering. She has a BA in journalism from the University of Minnesota and an MFA in creative writing from Northwestern University.